Story of Prayasa
Prayasa – Where Heritage Meets Innovation
For Jyoti Jahnavi Rai, creativity thrives in uncertainty. Born in Mumbai and shaped by a culturally rich upbringing, her journey led her to study interior design in Hong Kong and the UK, refining her global perspective on art and craftsmanship. With over a decade of experience, she has worked across industries, blending tradition with contemporary design.
With Prayasa, she transforms this vision into reality—celebrating India’s artistic heritage while embracing change. Working closely with artisans across the country, Prayasa brings forth handcrafted pieces that tell stories of resilience, tradition, and timeless beauty. Every creation is a testament to Jyoti’s belief that the most exquisite designs often emerge from the most unexpected place.

About Us

where stories are woven,thread by thread, with love and devotion. Each gift is a reflection of heritage and care, a timeless journey meant to be shared.From silken weaves to embroidered art, every piece carries the artisan’s heart.
